What’s Cooking? Restaurant Trends to Watch for in 2025 - Embark Marketing
Restaurant Marketing, Food and Beverage Marketing, Social Media Marketing, Social Media Marketing for Restaurants, Web Design, Web Development,
31679
post-template-default,single,single-post,postid-31679,single-format-standard,bridge-core-3.0.2,qode-page-transition-enabled,ajax_updown_fade,page_not_loaded,,qode-title-hidden,footer_responsive_adv,qode-child-theme-ver-1.0.0,qode-theme-ver-28.8,qode-theme-bridge,qode_advanced_footer_responsive_1000,qode_header_in_grid,wpb-js-composer js-comp-ver-6.9.0,vc_responsive
Chef plating a salad dish

What’s Cooking? Restaurant Trends to Watch for in 2025

What food and restaurant trends are on the horizon as we cross over into 2025? In our January blog, we discuss 3 trendy ingredients to add to your menu, why smaller may be better, plant-based breakthroughs, and why tech is making its way to kitchens all over the world. Read on for tips to keep consumers coming in the new year. 

3 Ingredients to Capitalize on in 2025

The Umami Factor: Seaweed is the New Kale

If you’ve been paying attention to culinary trends, you’ll know that seaweed has emerged as a true superstar. This oceanic marvel isn’t just for sushi anymore; it’s finding its way into an array of inventive dishes. Rich in vitamins, minerals, and that desirable umami flavor, seaweed is both a health powerhouse and a flavor enhancer. Think of seaweed as the new kale – offering versatility that ranges from creating deliciously crisp seaweed snacks to adding depth to broths and salads. And sustainability? Seaweed is a winner, growing rapidly and requiring no fresh water or fertilizer. Imagine the buzz when you introduce your customers to seaweed-infused delicacies that transform their dining experience from ordinary to extraordinary!

Tumeric Powder and root as party of the 2025 restaurant trends
Many consumers are digging into dishes featuring Tumeric for its health properties

Turmeric: The Golden Spice Sensation

Next on the menu is the golden glory of turmeric. This vibrant yellow spice isn’t just a feast for the eyes; it’s a versatile ingredient that brings a warm, earthy flavor to every dish it graces. Turmeric is well-known for its health benefits, especially its potent anti-inflammatory and antioxidant properties. Imagine offering your customers a cup of creamy turmeric latte on a chilly morning or a plate of turmeric-roasted veggies that not only tastes heavenly but also boosts their wellbeing. It’s like inviting a touch of sunshine to every meal, radiating warmth and vitality. Let your dishes glow with the golden charm of turmeric and watch your patrons keep coming back for more of that delicious health boost.

Calamansi citrus fruits as part of the 2025 restaurant trends
Calamansi is having a moment in savory & sweet dishes, along with cocktails for 2025 restaurant trends

Calamansi: The Zesty Citrus Delight

And now, let’s zest things up with the Calamansi. This petite citrus fruit might look unassuming, but it’s bursting with a blend of tangy tartness and a hint of sweetness that can elevate any dish. Similar to the Yuzu restaurant trend of years prior, Calamansi is a flavor bomb waiting to explode on your taste buds! It’s perfect for refreshing drinks, adding a zing to marinades, or brightening up desserts with its unique citrusy kick. Picture a calamansi glaze drizzled over grilled meats or a sweet calamansi curd filling a perfectly flaky tart—mouthwatering, right? This little fruit delivers a punch of flavor that’s both invigorating and addictive, promising to be a crowd-pleaser in every sense. Introducing calamansi to your menu is like adding a dash of tropical sunshine that’s sure to captivate and delight your guests.

Dining Concepts: The Marvel of Micro Eateries & The Importance of Novelty

If smaller is better, then micro eateries are the next big thing. Imagine intimate dining experiences where the chef personally explains each dish’s story and inspiration. These mini marvels focus on hyper-local ingredients and offer a limited but expertly crafted menu. It’s all about quality over quantity, providing a rich, personalized dining experience that leaves a lasting impression.

An example? Think of a cozy, 10-seat bistro where every dish is an artisanal masterpiece. Diners can savor a seasonal, five-course tasting menu that’s as much an art exhibition as it is a meal. These micro eateries thrive on exclusivity and detail, making them a magnet for food enthusiasts seeking unique culinary adventures.

As we’ve seen in the post covid era of DoorDash, getting consumers out of the house and into your eatery is half the battle. This is why offering a unique experience, atmosphere or novelty will drive business just as much as great food. This theory can be applied to any eatery, not just a fine dining experience or heavily themed dining spot. 

Offering your guests something they deem special will always go far, from adding a few seasonal dishes to an unexpected treat at the conclusion of their meal. Special events are also continuing to trend into 2025 with pop-ups, collaborations, & one night only menus all receiving buzz on social media.

Types of Food: Plant-Based 3.0

Plant Based 3.0 describes innovation in lab grown meat substitutes that are allowing food manufacturers to expand their offerings for non meat eaters. We’re not just talking about veggie burgers anymore—think plant-based seafood, dairy-free cheeses that melt like the real deal, and even plant-based charcuterie boards. Vegan & vegetarian meal options have been one of the biggest restaurant trends for a decade now, but the new options are expanding and challenge chefs to incorporate and innovate to keep up with a more sophisticated palleted consumer. 

The diversity and innovation within the plant-based realm will cater to an ever-growing audience of vegans, vegetarians, and omnivores who are curious about sustainable and delicious alternatives. While most restaurants won’t have the consumer base to delve completely into this trend, adding a few vegan options to your menu can expand your customer base and capture a previously untapped market – even if it is just a customer’s daughter going through a ‘phase’. 

Technology at the Table: Gadgets Galore

The restaurant expos of the past year showcased some mind-blowing gadgets designed to elevate both kitchen efficiency and customer experience. Innovation is one of the biggest restaurant trends we are seeing with smart kitchen appliances that monitor cooking processes in real-time, robotic servers that bring a futuristic touch to service, and AI-driven menu generators that craft perfect pairings based on customer preferences—all these marvels are transforming the dining landscape & helping small restaurants work more efficiently.

Imagine having a robotic sous chef that ensures your pasta is cooked to al dente perfection every single time or using augmented reality menus that provide a 3D visualization of each dish before diners place their order. These tech innovations promise to streamline operations and provide an immersive dining experience, making your restaurant a conversation starter for all the right reasons.

While these examples are in their infancy and are quite costly, we expect to see more innovation and expansion in the kitchen in the coming years.

Single use plastic with crossout simple as part of the 2025 restaurant trends
Consumers are becoming more weary of single use plastics.

Regulations: A Breath of Fresh Air

Navigating new regulations can be daunting, but it’s also an opportunity to shine. Sustainable practices are more than just buzzwords—they’re becoming legal standards. Expect regulations around waste management, energy efficiency, and the use of single-use plastics to tighten in 2025.

But here’s the silver lining: embracing these regulations can actually enhance your brand. Imagine marketing your restaurant as a zero-waste establishment where every part of the ingredient is used creatively or as a locale with a carbon-neutral footprint. Not only do these practices appeal to eco-conscious diners, but they also position your business as a forward-thinking industry leader.

The Bottom Line: Excitement is on the Menu

The dining scene in 2025 is looking more exciting than ever. New ingredients like seaweed promise to tantalize taste buds, intimate micro eateries offer personalized experiences, and innovative plant-based foods are expanding palates. Coupled with cutting-edge technology and evolving regulations, these restaurant trends offer a mouth-watering array of opportunities for eateries to stand out in the crowd.

So, if you’re ready to start on this delicious adventure and keep your customers coming back for more, let’s partner up! We’re here to help you navigate these trends and turn them into strategies that drive success. Together, we can create memorable dining experiences that delight your guests and set your restaurant apart. Ready to dive in? Let’s chat and make 2025 the year your restaurant truly shines.